SEO & Local Search Dominate the Local Pack: An SEO Strategy for Home Builders with Multiple Communities
For today’s new-construction buyer, the search for a home begins locally. Whether someone types “new homes near me,” “home builders […]
Group Two Advertising
Building Trust & Momentum in Home Builder Marketing
The annual Sales & Marketing Leadership Summit is always our opportunity to learn from some of the smartest people in
Where Are My Ads?! Understanding Why Your Digital Campaigns Might Not Be Visible
“I’m paying for ads, but I never see them!” It’s a sentiment we hear often, and it’s a completely valid
Meet Group Two’s Digital Marketing Experts
In today’s market, having a strong online presence is no longer optional—it’s essential. Home builders who fail to leverage digital
Reel In Your Marketing Strategy: Short-Form Video Tips
In 2025, short-form video content will continue to dominate the changing social media landscape. Digital marketers recognize the short-form video’s
Combat Ad Fatigue: Strategies to Keep Your Ads Fresh
By: Alena Collins In the world of digital marketing, things move quickly. Trying to catch and hold the attention of
The Power of Testimonials and User-Generated Content in Advertising
By: Alena Collins In the fast-paced world of digital marketing, user-generated content (UGC) has become a formidable force in advertising.
Going Cookie-less
So, what is “Cookie-less” all about? On Google Chrome browsers, cookies are still active, but third-party cookies will be gone
5 Content Marketing Predictions for 2024
By: Alena Collins Content marketing continues to evolve at a rapid pace and we know that staying ahead and keeping
Mastering the Lens: A Guide to Homebuilding Photography and Videography
The homebuilding industry is highly competitive, so you need to make sure you are staying ahead of the game when